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Lisa Hedström

Pippi Longstocking grew up and works in marketing.

Just like Pippi, I’m a problem-crushing talent and a creativity powerhouse, bubbling with exciting ideas and heaps of creativity.

I write engaging newsletters, produce popular podcasts, create captivating videos, and design content that makes people stop scrolling.

Now, I’m looking for my Tommy and Annika to have fun with at work. Are you looking for a Pippi?

Click here to download my CV

Curriculum Vitae

Work Experience:

January, 2024 – May, 2024

Marketing Manager

Svenska bed AB

In my role at bed, I served as the Marketing Manager, working as a Creative Director, Content Producer, Graphic Designer, Photographer, Photo and Video Editor, Copywriter, Social Media Manager, Digital Marketing Specialist, Web Designer, Content Strategist, Product Developer, technical guru, and creative sounding board for the founder and CEO - and everything in between.

May 2021 - January, 2024

Content Manager | Copy- & Content Producer

Weekly Revolt AB

Responsible for social media, produced advertising campaigns, website development, customer service, copywriting, and graphic design. As team lead for the internationalization team, I was responsible for leading our employees in Germany. Additionally, my role included managing the translation of the website, mobile app, social media content, and all course materials into German.

It was my responsibility to recruit, collaborate with, and establish suitable work routines with translators.

January, 2021 – May, 2021

Content Producer

Columbus Sverige

Worked with Hubspot, created ad campaigns, and crafted compelling email newsletters.

February 2020 – January 2021

Content Producer | Marketing Communicator

Kungsmässan | Aranäs

In the center management at Kungsmässan mall, I managed the internal communication with tenants and staff and contributed to event coordination, graphic layout work, and copywriting.

November 2014 – January 2020

Storyteller | Brand Manager

Adesso Sweden & Adesso Denmark - tidigare Purple Scout

In charge of managing the company's brand and public image on social media and the website.

All content, videos, and photos released by the company was produced by me. I strategically handled both B2B interactions and employer branding initiatives.

Maj 2013 - Oktober 2014

Reporter | Studio Reporter | Program Host

Sveriges Radio

I broadcasted from the traffic newsroom, the local news, and worked as a reporter and presenter. I conducted interviews, edited, wrote web news, did live broadcasts as an on-site reporter at various news events, and worked as a studio reporter.

January 2001 - August 2012

Assistant Nurse

Västra Götalandsregionen

Primary Care Emergency, Laboratory & Health Center

cONTAcT Me

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education:

2010-2012

WEB EDITOR PROGRAM

Högskolan i Borås

Studies in design, graphic form, communication, information law, publishing tools, editorial work, technical development and programming, and scientific theory and method.

2012-2013

JOURNALISM

Nordiska folkhögskolan,

News work for web, press, and radio, source criticism, news evaluation, public law, press ethics, and production of feature material.

Selected Courses:

February, 2019

Behavioral Design and Nudging in Digital Marketing

Resumé Akademi, Stockholm

September, 2018

Creating Films for the Web and Social Media

Resumé Akademi, Stockholm

January, 2018

Search Engine Optimization

SESNordic AB, Stockholm

May, 2017

Advertising on Facebook and Instagram

Webbdagarna Academy, Stockholm

September, 2016

Marketing with LinkedIn

Befound, Göteborg

cONTAct Me

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